💡 I think we have officially hit the moment where sales leaders need to learn from Gen Z. The way they buy, the way they communicate, and the way they decide who earns their attention is teaching all of us something important. The sales world feels a little wild right now, and Gen Z is not ignoring calls because they do not care. They are ignoring them because we are still selling in a way that no longer fits how they live and work.
So I kicked off a new 3 part series to dig into this shift.
In the first episode, I sit down with Robert Giuffra, who brings a fresh Gen Z perspective that I absolutely loved. We get into what younger buyers actually want and why some of our old habits are falling flat.
We talk about:
• Why “just checking in” emails feel like noise.
• How to share something that actually sparks interest.
• What Gen Z wants to know about you before they ever say yes to a meeting.
If your team is putting in the effort but still hearing silence, this episode might give you the clarity you need. The buying journey is changing and this conversation helps make sense of it.
Episode 1 is live. Take a listen and tell me what hits home for you.
🎥 Episode 1: “Gen Z Don’t Buy Like Your Boss”: https://lnkd.in/etszWxax
